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3 September 2020

Subaru to Farewelll Liberty Line-Up

After 31 years as a cornerstone of its range, Subaru Australia today announced the end of the Liberty era is approaching.

The medium-sized Liberty played a significant role in growing Subaru’s Australian presence, from launch of the first generation in 1989.

It marked a calculated shift in Subaru’s passenger car range towards sophisticated metropolitan market success, which was recognised by a long series of automotive awards.

These awards distinguished Liberty from the medium market pack, which over the following two decades represented a significant part of the Australian automotive landscape.

More recent contraction of the medium sector has seen Subaru’s burgeoning Sports Utility Vehicle (SUV) range surpass Liberty’s previous successes – not least with the Outback, which has always shared the same platform.

Over the past two years, Liberty has sold a combined total of 2,441, compared to Outback’s sales of 13,844 – a clear indication of market preferences.

Over the generations, Liberty has sold more than 153,700 in Australia.

 

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